The report titled "India Sanitary Napkin / Pads, Tampon and Pantyliners Market Overview, 2017-2022" provides a comprehensive analysis of the Sanitary Napkin market in India. The report offers a complete guide to the size and share of the market at a national level. Along with historic data, it also provides the latest sales data - thus allowing you to identify the market segments driving growth. The report also identifies leading companies and brands, along with examining competition among them. Forecasts through four years demonstrate how the market is set to change in coming years. Bonafide Research employs comprehensive and iterative research methodology focused on minimizing errors in order to provide the most accurate estimates and forecast possible. Additionally, the report includes a complete guide on global Sanitary Napkin market, with focus on regions like North America, South America, Latin America, Europe, Asia Pacific and Middle East and Africa.
India Sanitary Napkin / Pads, Tampon and Pantyliners Market Overview, 2017-2022
India Sanitary Napkin market is expected to grow with a CAGR of more than 8% in the forecasted period of FY 2017-18 to FY 2021-22, on account of low per capita expenditure and penetration of sanitation products by Indians allows room for significant market growth. The government of India eagerly draws in with various private entities and non-government associations (NGOs) to make and distribute low-cost sanitary napkins. Total India sanitary napkin market is comprised of rural sanitary market and urban sanitary market in both, value as well as volume terms. Urban dominates the market with more than 80% of share in the year 2016-17. PandG and Johnson and Johnson have captured 90% of the market.
Major players operating in the sanitary napkin market of India are Procter and Gamble Hygiene and Health Care Limited, Kimberly-Clark Lever Private Limited, Unicharm India Private Limited, Johnson and Johnson Limited etc.
Considered for the Report:
Base Year: FY 2016-17
Estimated Year: FY 2017-18
Forecast Year: FY 2021-22
Objective of the study:
* To present a global and Indian overview on sanitary napkin industry.
* To analyze and forecast the market size of India sanitary napkin, in terms of value.
* To define, classify and forecast sanitary napkin market on the basis of segments like Rural sanitary napkin market and Urban sanitary napkin market
* To strategically profile leading players, which are operating in the sanitary napkin industry of India
Approach for the Report:
Bonafide Research performed primary as well as secondary research for this study. Initially, a list of manufacturers and suppliers operating in the sanitary napkin market of India were sourced through secondary sources. With the identified companies and consumers, primary research was carried out which included conducting online surveys, competitor analysis and exhaustive personal interviews - both face to face as well as telephonic basis, to extract maximum information from participants like industry executives/ distributors or consumers. Primary research gave us an idea of company revenues, export, pricing, geographical presence, channel partner model, USP etc. and also helped us to identify various small players who otherwise have less presence on the web.
Bonafide Research seeks secondary data from third-party sources such as published articles, company websites, magazine articles, associations, trade journals, annual reports, government official websites and other paid database sources. In addition, data is also mined from a host of reports in our repository, as well as a number of paid databases of Indian government. Using both primary and secondary information, Bonafide Research calculated the market size through a bottom-up approach, where manufacturers' value sales data for different types of sanitary napkin products were recorded and subsequently forecasted for the future years.
Scope of the Report:
"India sanitary napkin / Pads, Tampon and Pantyliners Market Overview, 2017-2022'" discusses the following aspects of sanitary napkin market in India:
- Global sanitary napkin Market Size By Value and Forecast
- Global sanitary napkin Market Segmental Analysis: By Country
- India sanitary napkin Market Size By Value and Forecast
- Rural sanitary napkin Market Size By Value and Forecast
- Urban sanitary napkin Market Size By Value and Forecast
- India sanitary napkin Market Size By Volume and Forecast
- Rural sanitary napkin Market Size By Volume and Forecast
- Urban sanitary napkin Market Size By Volume and Forecast
- India sanitary napkin Market Segmental Analysis: By Company, By Demographic, By Age Group
- Market Insights of Sanitary Napkin Market of Age below 24 years
- Market Insights of Sanitary Napkin Market of Age from 24 years to 35 years
- Market Insights of Sanitary Napkin Market of Age above 35 years
- Key Vendors in this market space
This report can be useful to Industry consultants, manufacturers, suppliers, associations and organizations related to sanitary napkin industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.
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Secondary Research Information is collected from a number of publicly available as well as paid databases. Public sources involve publications by different associations and governments, annual reports and statements of companies, white papers and research publications by recognized industry experts and renowned academia etc. Paid data sources include third party authentic industry databases.
Once data collection is done through secondary research, primary interviews are conducted with different stakeholders across the value chain like manufacturers, distributors, ingredient/input suppliers, end customers and other key opinion leaders of the industry. Primary research is used both to validate the data points obtained from secondary research and to fill in the data gaps after secondary research.
The market engineering phase involves analyzing the data collected, market breakdown and forecasting. Macroeconomic indicators and bottom-up and top-down approaches are used to arrive at a complete set of data points that give way to valuable qualitative and quantitative insights. Each data point is verified by the process of data triangulation to validate the numbers and arrive at close estimates.
The market engineered data is verified and validated by a number of experts, both in-house and external.
REPORT WRITING/ PRESENTATION
After the data is curated by the mentioned highly sophisticated process, the analysts begin to write the report. Garnering insights from data and forecasts, insights are drawn to visualize the entire ecosystem in a single report.
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